We empower purpose by providing strategic guidance to corporations, brands, social entrepreneurs, and start-ups, leveraging innovation, forging partnerships, and capitalizing on market opportunities that foster tangible and meaningful social impact.
Our Mission
As the world calls for a dramatic and dynamic shift in social and environmental priorities, and people continue to seek solutions for better health, a greener planet and safety in their daily lives, businesses have a profound opportunity to lead positive change using a purposeful profitability model.
At Good Company, our we start with core purpose to create profitablity and growth opportunities — while creating a new kind of brand loyalty with customers and stakeholders, and great workplaces where people want be and stay.
“Purpose-driven companies make more money, have more engaged employees, more loyal customers and are better at innovation and transformational change.”
What do we mean by purpose? Watch Simon Sinek’s “The Power of Purpose here.
“Purpose payoff comes from depth and authenticity. Purpose is not a statement that lives on a wall or in a handbook. In action, purpose is both captivating and highly effective across business metrics, from sales to impact on society.”
The time to create, align and invest in social and environmental impact is now. Here are just a few eye-opening facts on the areas education, health and the environment and the high demand for social and environmental change.
American education is ranked #8 worldwide, Global Education Report.
There are 46 states in the US, where graduation from high school won’t qualify students to attend public college, Center for American Progress.
58% of rural Americans say access to high-speed internet is a problem in their area. Equal opportunity in education and the US job market requires digital access for all.
117 million Americans have a diet-related illness according to Health.gov
Only 2.7% of Americans are living a healthy lifestyle. Last year 18.5% of children and adolescents aged 2-19 years were obese, up 5% since 2000 per the CDC.
Only 1 in 10 American adults eat sufficient fruits or vegetables
30% of young Americans view Climate change at the top of the list of social issues of most concern.
85% of young Americans changed their buying habits as a way to take action against climate change.
Get clarity on your organization’s core purpose, your reason for being. Schedule a (free) initial consultation. We’ll get centered on your core values and spark big picture thinking around brand, programs and innovations.
We are experts at bringing together best in class impact partnerships. Our network of corporate, educational media and nonprofit organizations can jumpstart and extend your programs, brands and business.
Our portfolio of social ventures, talented CEOs and social enterprises are key to your social impact fundraising, sponsorship and investment strategy. We also help nonprofits innovate and fund new ventures.
